How did it all start? The LinkedIn founders began by inviting a number of their most well-connected and trusted contacts to join their site. In doing so they quickly established it as a place where successful businesspeople go to swap ideas, share information, access business insights and opportunities and do business.
As the site continued to grow more features were added to allow members to derive more value from their time on the site.
Read on for the guest post from Darain Faraz, Communications Manager at LinkedIn: